Three films are releasing this Christmas on three consecutive days. Nani’s MCA, Akhil’s Hello and Allu Sirish’s Okka Kshanam will fight it out at the box office. It was earlier expected that Nani’s MCA will be preponed to avoid clashing with Akhil’s Hello, however the producers have stuck to the holiday weekend

Nani has had a great year so far and coupled with Sai Pallavi’s popularity post Fidaa has raised expectations for MCA. Akhil’s Hello is a big budget venture which hopes to re-launch him as a hero. Father Nagarjuna is spending mega bucks on promotions to turn the film into a hit.

Allu Sirish’s last film with Lavanya -​Srirastu Subhamastu was a decent hit and Oka Kshanam is expected to be another romantic action comedy from the actor.