Gautham Vasudev Menon’s Achcham Yenbadhu Madamaiyada has created a feverish anticipation among fans. The songs Thalli Pogathey and Rasaali from the AR Rahman Musical have already clocked 15 million views. The movie is set to release on July 17th and the team has planned an exclusive curtain raiser on June 16 before its audio launch on June 17. The exclusive will be a feature on the 5 songs, previews, interviews with Gautham Menon, AR Rahman, Silambarasan, Manjima Mohan and visuals from the songs and movie . The curtain raiser will be released online on June 16  by Ondraga Entertainment.